CBS Cancels As the World Turns
December 8, 2009 by admin
Filed under Entertainment, TV, What's Featured
Well, first CBS extinguished the Light, and now the corporate giant has stopped the World from turning. Sounds like media executive edicts of biblical proportions. What’s next, they make the Bold move to eat their Young? Not much would surprise me.
Now that ATWT has been canceled, I wonder what will take its time slot? Let’s Make a Deal, is there an overwhelming desire to bring back Match Game? After all, CBS needs somewhere to put it’s pseudo celebrities from Big Brother and Survivor. Perhaps a talk show? I heard Balloon Dad has hot air to share. No matter, daytime programming is losing its history to cheap imitations of warmed over mush the likes for which I have no appetite. As long as daytime network programming continues to offer up dollar menu selections, I will continue to find my fill from the full plate that cable and the internet provide.
As the World Turns will air its final episode in September of 2010. Will ABC’s OLTL follow All My Children’s once and future king, Charles Pratt, to the unemployment line? Move over Venice and Gotham. By 2011, I’m predicting many more series with municipal monikers will populate the world wide web, thus freeing up creativity from the stifling clutches of standards, practices, and just bad management. It wouldn’t surprise me a bit to see Procter and Gamble, hat in hand, trying to ride the Tide.
Stay tuned…
On the up side, Crystal was lucky they didn’t move Otalia to ATWT. It would ahve been another long walk – with only hands held of course – into soap oblivion.
Venice rocks, and for me, maybe some soaps deserve to die. If CBS is so out of touch with their audience that they missed the Otalia juggernaut, it may be time for the web to take over anyway.
Great storyteling will always have a place on our screens – maybe just not in the daytime.
The chance for any kind of in depth storytelling that isn’t simply manipulated by reality TV production teams is slipping away. Is the genre timely – not as it was in the 70′s and 80′s but that is because the genre stopped being progressive and started being tired.
Another one bites the dust – and I predict it won’t be the only announced daytime downfall in 2010.
Sad for TV and sad for LGBT representation on TV…. not only will this show go away but so will another of the ground breaking same-sex couples in daytime.
Wherefore art thou… profit? The new Shakespeare of the day.